MYOBelieve re-introduces the MYOB Business Management Platform to a world bored to tears with typical B2B advertising. Forget dry testimonials by florists, bakers, and baristas. Our launch film grabs viewers by lapels and drags them grinning into our technicolour, high-octane brand universe. A brilliantly bonkers place inhabited by giant strudels, cassowaries shooting lasers, and a thousand suns pulsing to deep techno. This integrated campaign also included a suite of product films, social content, OOH, video call backgrounds, and even cosmic universe inspired business socks. So prepare to dust off your preconceptions and blow them smithereens. It’s time to become an MYOBeliever.