Project: Doordash NRL
Peter 'Sterlo' Sterling has been an iconic NRL commentator for over 30 years before retiring. 30 years of talking over the game, instead of filling his mouth with food.
So, to promote DoorDash’s NRL sponsorship, we finally gave him that chance – with a slurpy campaign featuring this iconic commentator not saying a single word. As the season continued, we kept fans entertained by reuniting Sterlo with his talkative old co-host, and posting a 20 minute, promo code-filled video of him eating laksa online.